About us

A bridge built on trust, expertise, and real relationships.

PartnershipLinks was founded to make cross-border expansion accessible for small and mid-sized businesses — not just multinationals.

Our story

Born from years of working between North America and East Africa, our team saw a gap: ambitious small businesses wanted to expand internationally, but lacked the local insight and trusted connections to do it well.

We built PartnershipLinks to be that trusted partner — combining rigorous research with the human relationships that turn opportunity into reality.

What we believe

  • Honest advice
    We tell you when an opportunity isn't right — not just when it is.
  • Long-term partnership
    We're invested in your success beyond the engagement.
  • Local depth, global standards
    Real on-the-ground expertise meets international best practice.

Where we work

Toronto, Canada
North America headquarters
Addis Ababa, Ethiopia
East Africa headquarters